LifestyleEntertainmentSara Ali Khan appointed as first brand ambassador of eCommerce Chumbak

Sara Ali Khan appointed as first brand ambassador of eCommerce Chumbak


Bengaluru (Karnataka): Globally inspired, home & lifestyle brand, Chumbak, announced Sara Ali Khan as their first brand ambassador for its home & watch categories.

Established in 2010, Chumbak started its journey as an India-inspired souvenir & accessories brand. Over the last decade, the brand has transformed into a leading multi-category retailer with a dominating online presence along with 70+ exclusive brand stores.

Today, the brand features an impressive portfolio of home & lifestyle categories such as decor & living, bed & furnishing, kitchen & dining, watches & accessories, among others.

Speaking on the occasion, Vivek Prabhakar & Shubhra Chadda (Co-founders, Chumbak) said, “We’re incredibly excited to welcome Sara on board.

She’s a talented artist, but also someone a lot of people relate to when it comes to her easy confidence, approachability, warmth & sense of humor. It’s the start of an amazing adventure for us at Chumbak. We look forward to working with Sara over the next couple of years.”

On the association, Vasant Nangia (CEO, Chumbak) said, “With our focus on great design, quality product & unique brand positioning, Chumbak has created a tremendous amount of brand love. Today, we’re ready to take the next leap. Sara Ali Khan, with her individual achievements and wide appeal, is a natural choice to represent the brand.”

On the association, Sara Ali Khan said, “Entering into this long term association with Chumbak is a very exciting moment for me. The brand is warm, positive, creative, homegrown, and real.

I relate to the brand not only because I love what they do, but also because of their philosophy of making every moment count, enjoying the smaller things in life, and adding vibrance where you can. In today’s time, that’s exactly what we all need. I’m looking forward to the campaign and working with the team”

The campaign featuring Sara Ali Khan launches later this month across the brand’s digital & offline mediums.

This story is provided by PRNewswire. ANI will not be responsible in any way for the content of this article. 


Please enter your comment!
Please enter your name here

Latest news

Swiss unanimously votes for same-sex union referendum

GENEVA — In Switzerland, a controversial same-sex marriage referendum has been resoundingly approved by voters of the conservative, rich Alpine...

New Covid surge overwhelms hospitals in parts of US

WASHINGTON, D.C. — According to one of the country's top health officials, the spike in coronavirus cases in the...

China wants effeminate male celebs to man up

WASHINGTON — Macho men are in and effeminate male performers are out as Beijing expands its crackdown on China's entertainment...

Billie Eilish, BTS to perform at climate change concert

Billie Eilish, BTS, and Elton John, among others, will donate their star power to Global Citizen Live on Saturday...

Google faces off EU in court over record $5.1 billion antitrust fine

This week, Google will face the European Commission in a five-day court hearing, appealing a record $5.1 billion fine...

WHO’s Covax misses 2021 target. What went wrong?

The latest supply forecast for Covax – the programme for sharing COVID-19 vaccines around the world – suggests that accelerating vaccination...

Must read

You might also likeRELATED
Recommended to you